- Major Studies
- Market Assessments
Leaders: Accenture, Cognizant, HCL, IBM, Infosys, TCS
Innovators: Capgemini, NTT Data, Tech Mahindra, UST Global, Wipro
Disruptors: Atos, CGI, DXC, Genpact, LTI
Challengers: Mindtree, Softtek, Sutherland, Unisys
Evaluate which business models and revenue streams can drive business growth:
Elevate the mindshare of private label brands by promoting their availability. Price-conscious consumers are willing to replace any of their usual brands if they have limited availability.
Launch lucrative subscription-box models and interactive apps to swiftly transition to online shopping and boost e-commerce sales.
Accelerate the digitalization of supply chains to expedite delivery and contain costs:
Invest in digital technologies (drones, autonomous vehicles) or hire employees to expedite last-mile delivery of e-commerce sales.
Leverage robots, drones, IoT, artificial intelligence (AI), and analytics to optimize inventory levels, expedite order fulfilment, and contain costs by reducing the dependency on workers.
Modify your go-to-market strategy to improve brand visibility and acquire new customers:
Repurpose savings from store closures and redesign existing stores. Prioritize investment in point of sale, curb-side pick-up, and facilitation of social distancing to boost in-store traffic.
Make product packaging more compact to ease online delivery. Use recyclable materials for the targeting of millennials and other groups.
Expand e-commerce capabilities to increase customer outreach:
Promote subscription models to increase the sale of essential items and health-related products.
Digitally connect with luxury-brand consumers by sending personalized notifications or alerts, developing customized products at minimal cost, and providing free consultation services.